I've been working since I was eight. Today I run marketing and operations for a family
restaurant, I founded FLX Create LLC, and I open a food truck at six in the morning.
I show up, and I finish.
Bilingual · English & SpanishFounder · FLX Create LLCStudent · Pasadena City College
José FloresBuilder · Operator · Creator
Age 8When I started working with my dad
10+Businesses I started before I turned 18
50K+Organic views in a food truck's first month
0Summers off since I was eight
The path so far.
Keep scrolling to now
Family Landscaping2018 — Present
Where it started
My dad's work, and mine from eight years old. Lawns, trimming, planting, irrigation,
cleanup — outdoors in all weather. I learned to run equipment safely, keep a
job site organised, and handle scheduling and customers. The work doesn't move because
the day is hard.
EquipmentSchedulingCustomer comms
McDonald's · AltadenaMar — Jun 2026
My first job outside the family
A high-volume floor through peak rushes — food prep, register, accuracy,
cleanliness and food safety. Fast rooms teach you things slow ones can't. I left it for
a reason.
High volumeFood safetyTeamwork
Estelar Mexican Food TruckJun 2026
I left McDonald's to help my mom start this
Opening and closing the truck, 6AM to 6PM — inventory, restocking, register,
and bilingual service through the rush. I also made the menus, the promo material and the
social content, which took it to 50,000+ organic views in its first month.
Open to closeInventorySocial contentBilingual service
Tacos Poncitlán2026 — Now
The truck became a restaurant
Estelar grew into Tacos Poncitlán, a woman-owned heritage restaurant, and
I run its marketing and business development — a 12-month roadmap targeting 40%
foot-traffic growth, a catering pipeline of $1K–$20K contracts, lead generation
across corporate and direct channels, and the brand across Google Business Profile,
social and SEO. Pricing and day-to-day operations too.
My company. I build Creo, which takes the paperwork of starting a business off the
person starting it — entity registration, domain and email setup, launching a site
— and Fixed, a habit and scheduling app. I own all of it: positioning,
design, front-end, back-end, and integrations like Stripe and the Namecheap Reseller API,
on a self-hosted Node.js stack I migrated it to myself.
ProductNode.jsUI/UXStripeAccessibility
NowToday — forward
Running one business, building two more
All of this while carrying a full-time course load and working close to
twelve hours a day. That pace got me here, and it isn't the plan forever —
I'm shifting deliberate time back into studying and into scaling what I've
already built, instead of just keeping it running.
Tacos PoncitlánCreoFixedPasadena City College
What I'm good at.
Talents
Building
Product design
UI/UX
Front-end
Back-end
Node.js
Integrations
Accessibility
Growth
Marketing strategy
Lead generation
SEO
Social strategy
CRM
Pricing
Running things
Open & close
Inventory
POS & cash
Scheduling
Customer service
Fast-paced rooms
Creating
Content creation
Brand & design
Menus & promo
Canva
Bilingual copy
What I'm building toward
Make FLX Create stand on its own. A company that runs, not one that depends on my hours.
Finish at PCC and transfer to USC. The degree isn't the point — the rooms it opens are.
Keep creating. Tools, content, design. That's the actual job.
Take more than two days off. And have everything still run while I'm gone.
What I'm still working on
I'm impatient. It's behind more than one of my failures — I've moved on things before they were ready because I wanted the result faster than I was willing to build it. Knowing the pattern is most of the fight.
I procrastinate. Enough that I built software about it: Fixed, a habit and scheduling app I made because I needed it myself. Turning my own worst habit into a product taught me more about discipline than any advice did.
Contact
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