Altadena, California · Open to work

Hardworking.
Reliable.
Driven.

I've been working since I was eight. Today I run marketing and operations for a family restaurant, I founded FLX Create LLC, and I open a food truck at six in the morning. I show up, and I finish.

Bilingual · English & Spanish Founder · FLX Create LLC Student · Pasadena City College
Portrait of José Flores
José FloresBuilder · Operator · Creator
Age 8When I started working with my dad
10+Businesses I started before I turned 18
50K+Organic views in a food truck's first month
0Summers off since I was eight

The path so far.

Keep scrolling to now
Family Landscaping 2018 — Present

Where it started

My dad's work, and mine from eight years old. Lawns, trimming, planting, irrigation, cleanup — outdoors in all weather. I learned to run equipment safely, keep a job site organised, and handle scheduling and customers. The work doesn't move because the day is hard.

EquipmentSchedulingCustomer comms
McDonald's · Altadena Mar — Jun 2026

My first job outside the family

A high-volume floor through peak rushes — food prep, register, accuracy, cleanliness and food safety. Fast rooms teach you things slow ones can't. I left it for a reason.

High volumeFood safetyTeamwork
Estelar Mexican Food Truck Jun 2026

I left McDonald's to help my mom start this

Opening and closing the truck, 6AM to 6PM — inventory, restocking, register, and bilingual service through the rush. I also made the menus, the promo material and the social content, which took it to 50,000+ organic views in its first month.

Open to closeInventorySocial contentBilingual service
Tacos Poncitlán 2026 — Now

The truck became a restaurant

Estelar grew into Tacos Poncitlán, a woman-owned heritage restaurant, and I run its marketing and business development — a 12-month roadmap targeting 40% foot-traffic growth, a catering pipeline of $1K–$20K contracts, lead generation across corporate and direct channels, and the brand across Google Business Profile, social and SEO. Pricing and day-to-day operations too.

Marketing strategyLead generationSEOPricingOperations
FLX Create LLC 2023 — Present

Building my own, alongside all of it

My company. I build Creo, which takes the paperwork of starting a business off the person starting it — entity registration, domain and email setup, launching a site — and Fixed, a habit and scheduling app. I own all of it: positioning, design, front-end, back-end, and integrations like Stripe and the Namecheap Reseller API, on a self-hosted Node.js stack I migrated it to myself.

ProductNode.jsUI/UXStripeAccessibility
Now Today — forward

Running one business, building two more

All of this while carrying a full-time course load and working close to twelve hours a day. That pace got me here, and it isn't the plan forever — I'm shifting deliberate time back into studying and into scaling what I've already built, instead of just keeping it running.

Tacos PoncitlánCreoFixedPasadena City College

What I'm good at.

Talents

Building

  • Product design
  • UI/UX
  • Front-end
  • Back-end
  • Node.js
  • Integrations
  • Accessibility

Growth

  • Marketing strategy
  • Lead generation
  • SEO
  • Social strategy
  • CRM
  • Pricing

Running things

  • Open & close
  • Inventory
  • POS & cash
  • Scheduling
  • Customer service
  • Fast-paced rooms

Creating

  • Content creation
  • Brand & design
  • Menus & promo
  • Canva
  • Bilingual copy

What I'm building toward

  • Make FLX Create stand on its own. A company that runs, not one that depends on my hours.
  • Finish at PCC and transfer to USC. The degree isn't the point — the rooms it opens are.
  • Keep creating. Tools, content, design. That's the actual job.
  • Take more than two days off. And have everything still run while I'm gone.

What I'm still working on

  • I'm impatient. It's behind more than one of my failures — I've moved on things before they were ready because I wanted the result faster than I was willing to build it. Knowing the pattern is most of the fight.
  • I procrastinate. Enough that I built software about it: Fixed, a habit and scheduling app I made because I needed it myself. Turning my own worst habit into a product taught me more about discipline than any advice did.
Contact

Looking for someone who
actually shows up?

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